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How do you approach the task of analyzing customer feedback to identify areas for improvement in the merchandise assortment?

• garrone
• 0
• Posted on June 2, 2024

Sample interview questions: How do you approach the task of analyzing customer feedback to identify areas for improvement in the merchandise assortment?

Sample answer:

1. Gather Feedback:

2. Utilize various channels to gather customer feedback, such as surveys, social media, customer service interactions, and in-store feedback forms.

3. Encourage customers to provide detailed feedback, including specific comments about products, designs, quality, and overall shopping experience.

4. Categorize and Analyze:

5. Sort the feedback into relevant categories, such as product type, style, color, or price range.

6. Analyze the feedback within each category to identify common themes, trends, and areas for improvement.

7. Use data analysis tools or software to quantify and visualize the feedback, making it easier to identify key insights.

8. Identify Recurring Issues:

9. Look for recurring issues or concerns that consistently arise in the feedback.

10. Prioritize these issues based on their frequency, severity, and potential impact on customer satisfaction and sales.

11. Assess Customer Needs and Preferences:

12. Analyze the feedback to understand customer needs, preferences, and expectations.

13. Identify gaps between current offerings and customer demands, as well as opportunities for improvement.

14. Conduct Market Research:

15. Conduc… Read full answer

    Source: https://hireabo.com/job/6_1_8/Fashion%20Merchandiser

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